VIDEOS

Watch the playbook.

Fourteen long-form videos on AI, content and marketing leadership. Real workflows, real tests, no fluff. Pick a topic and press play.

All videos

14:49

AI TOOLS  ·  14:49  ·  NOV 2025

The free Google AI notebook that supercharged my marketing

NotebookLM turns your own research, calls and decks into a personal AI brain. I show the exact way I use it to plan campaigns faster.

Want this set up for your team? →
8:54

LINKEDIN  ·  8:54  ·  OCT 2025

My full 10-minute AI workflow for posts that convert

ChatGPT for the draft, Claude for the voice. Step by step, this is how I go from idea to a LinkedIn post that sounds like me and gets replies.

Need content that converts? →
9:01

LINKEDIN  ·  9:01  ·  OCT 2025

Watch AI build a LinkedIn carousel in 60 seconds

Part 2 of the carousel series. I let an AI carousel tool build the whole thing live, then show what to fix before you post.

Talk content strategy →
7:29

LINKEDIN  ·  7:29  ·  OCT 2025

AI carousels in 5 minutes: ChatGPT and Canva vs. an AI carousel tool

Two real workflows, head to head. Which one gets a clean, on-brand carousel out the door fastest, and where each one falls down.

Talk content strategy →
16:58

LEADERSHIP  ·  16:58  ·  AUG 2025

The AI marketing playbook nobody tells you about

Scale smarter, not harder. How to map AI onto the customer journey so it drives growth instead of just making more noise.

See how a fractional CMO runs this →
11:03

AI TOOLS  ·  11:03  ·  AUG 2025

I tested ChatGPT, Claude and Gemini. Here is what works for marketers.

Same prompts, three tools, real marketing tasks. Which one wins for strategy, copy and research, and when to switch between them.

See my AI work →
11:08

AI TOOLS  ·  11:08  ·  AUG 2025

AI lies, half-truths and hallucinations: how to keep ChatGPT honest

AI will make things up with a straight face. The checks I run so nothing fake makes it into a plan, a post or a board deck.

Worried about AI mistakes? →
15:33

AI TOOLS  ·  15:33  ·  JUL 2025

Bad prompts, bad AI. How to talk to ChatGPT the right way.

Most bad AI output starts with a lazy prompt. The structure I use for every prompt, with before and after examples you can copy.

Bring this to your team →
3:08

LINKEDIN  ·  3:08  ·  JUN 2025

Who writes it better? ChatGPT vs. Claude, LinkedIn edition

A three-minute head to head. Same brief, two tools, one post that sounds like a person wrote it.

Talk content strategy →
10:07

AI TOOLS  ·  10:07  ·  JUN 2025

AI copy war: ChatGPT vs. Claude. Which one gets my voice?

I fed both tools the same brand voice guide. One of them got me, the other got generic. The test, the results and what it means for your brand.

Read: build a messaging framework →
16:46

HEALTHCARE  ·  16:46  ·  FEB 2026

The HIPAA-safe way to roll out AI to your whole team

Most teams burn hours on AI and still get nothing back. Part 3 of the series walks through a rollout that protects patient data and gets staff using the tools the same way.

See how I help teams adopt AI →
19:26

HEALTHCARE  ·  19:26  ·  FEB 2026

How to make ChatGPT refuse protected health information

One pasted chart note can cost a group millions. Part 2 shows the guardrails that make ChatGPT say no to PHI before anyone gets hurt.

Talk healthcare AI →
18:30

HEALTHCARE  ·  18:30  ·  APR 2025

Stop wasting time on pretty posts. Start filling your chairs.

A webinar for multi-location healthcare groups. Why nice social posts rarely bring patients, and the four things that do.

Talk healthcare growth →

Videos play here from my NuParadym channel on YouTube. Nothing is tracked by YouTube until you press play.

Like what you see?

Tell me what you’re trying to move. We’ll talk through where AI and sharper marketing would pay off first.